Fuji Rumor: New, Cheaper GFX Body Coming

Mar 16, 2021 | Bodies, Fuji, News

The Fuji GFX medium format sensor body series has been getting more attention as each subsequent body increases in quality and decreases in price. The recent release of the GFX100S, a smaller body that has essentially the same functions of the larger GFX100, now costs only as much as a flagship full frame body.

So it is with some surprise that Fuji Rumors indicated that “trusted sources” expect a new body this year. Moreso that it would be even cheaper.

Fuji has made a niche for itself zigging to the rest of the camera industry’s zagging, using APS-C sized sensors in its consumer bodies and medium format sized sensors in its high end landscape bodies puts it in non-competitive spaces versus all the other manufacturers flocking to 35mm full frame.

Its non-Bayer-pattern arrangement of pixels allows it to claim a different interpretation of color. Its different sensor size means that it cannot rely on adapting Canon EF glass to its system in order to jumpstart lens availability.

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